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Bilendi Acquires Netquest to Expand in Iberia and Latin America

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Bilendi, a prominent player in the European market research sector, has announced its acquisition of Netquest, a leader in technology and data across Iberia and Latin America. This strategic move aims to strengthen Bilendi’s market presence and technological capabilities. Netquest, known for its high-quality panels, will bolster Bilendi’s offerings and expand its reach.

The acquisition reflects Bilendi’s growth strategy, enhancing its ability to deliver comprehensive global solutions. The integrated entity will operate extensive panels, covering 36 countries and involving over four million panelists. Financially, this merger is expected to drive economies of scale and cost savings.

The acquisition aligns with Bilendi's ambitious goals for 2026, projecting significant revenue growth and enhanced operational margins. Financing is supported by loans from Bpifrance and banks, with the deal expected to conclude by February 2025.

R. H.

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