EMOVA GROUP Reports First Half 2023/24 Business Volume

Emova Group, leading the French market in retail plant and flower sales under brands such as Monceau Fleurs, Au Nom de la Rose, Happy, and Cœur de Fleurs, announced its first-half business volume for fiscal year 2023/2024 totaling €64.3 million. This figure represents a slight decline of €1.8 million from the previous year, primarily due to the closure of 22 franchise stores internationally over the last 12 months, notably in the Middle East, Kazakhstan, and Portugal.

In France, the company's performance remained stable, balancing a 1% decline in the first quarter with a 2% rise in the second quarter. This increase is attributed to the seasonal boost from Valentine's Day sales, which grew by 6% compared to the same period in 2023. The overall stability in France contrasts with a 39% decrease in international markets, leaving the group with 299 points of sale as of the end of March 2024.

Despite store closures, Emova Group saw an internal shift with the transfer of four underperforming direct-sale stores to franchises, positively impacting the French franchised business volume by €0.6 million. These adjustments are part of the group’s ongoing restructuring efforts aimed at boosting profitability and enhancing service quality throughout its network.