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Infosys and Handelsblatt Media Group Launch AI-Enhanced Editorial Engine
Infosys, a leader in digital services, and the Handelsblatt Media Group have unveiled Editorial Link Intelligence (ELI), an AI-powered editorial tool. This initiative marks a significant step in their three-year partnership. ELI, powered by Infosys Aster, aims to enhance the storytelling and reader experience for Handelsblatt and WirtschaftsWoche.
Developed by Wongdoody, Infosys' human experience agency, ELI automates editorial workflows by analyzing article content and metadata to recommend internal links. This integration aims to enrich the editorial process, increase reader engagement, and improve navigation without disrupting workflow.
ELI is designed to streamline editorial operations, boost reader engagement, and maximize publisher outcomes in a digital environment. The innovation underscores the role of AI in empowering journalistic integrity and enhancing narrative depth.
R. P.
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