Snipp Interactive Secures $1.3 Million Contract Extension with Leading FMCG Company

Vancouver-based Snipp Interactive Inc. has announced the extension of its contract, valued at $1.3 million, to provide customer loyalty programs for a prominent FMCG manufacturer in the U.S. Originally set to end in May 2026, the contract has now been extended through September 2028, underscoring the importance and success of these programs for the client.

The expanded partnership leverages Snipp’s SnippLoyalty platform, which integrates with the client’s digital ecosystem for enhanced consumer engagement. Members earn and redeem points via codes and activities, with the support of secure, comprehensive backend solutions provided by Snipp.

This development marks a significant step for Snipp in the CPG and FMCG sectors, aligning with its strategy to deliver robust loyalty solutions. The client's standing as the fourth-largest company in its category and part of the FTSE 100 Index signifies the value of this strategic relationship.