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Proactive Worldwide Debuts Innovative "Cyborg Approach" at SCIP Intellicon US 2024
Proactive Worldwide announced a new session at the SCIP Intellicon US 2024 in Nashville. The session, titled "The Cyborg Approach to Qualitative Research," will be presented by Chad Hinkle, the Associate Director of B2B Voice of Customer, on April 25, 2024.
David Kalinowski, President of Proactive Worldwide, emphasized that the integration of human intellect with AI tools such as Perplexity, Claude, and ChatGPT marks a significant innovation in market intelligence services. This method aims to enhance qualitative research by combining human expertise with advanced artificial intelligence.
The 75-minute session will offer an interactive experience where attendees can engage directly with the new methodology. Participants will explore how AI can aid in data collection, accelerate analysis, and craft compelling narratives. The session promises to offer a hands-on approach and demonstrate the practical benefits of the Cyborg Approach in market research.
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