Roche Bobois Expands Direct Presence in China and Canada

Roche Bobois, global leader in the high-end furniture market, has signed a share purchase agreement to acquire a majority interest in its Chinese franchisee. This transaction allows Roche Bobois SA to secure a controlling stake in Shanghai Rock Castle Furniture, managing three stores in Beijing and Shanghai, plus 25 franchised stores in mid-sized cities across China. This move aims to accelerate growth in the Asian market and strengthen the brand's presence.

Additionally, Roche Bobois has acquired franchised stores in Vancouver and Calgary, following the opening of a second directly-operated store in Toronto. These stores, which accounted for €3.5 million in retail sales in 2023, further enhance the Group's presence in North America, a key market for revenue and profitability. The acquisitions, effective since June 2024, align with Roche Bobois' strategy of targeted consolidation within strategic markets.