Samba Digital shows impressive growth in 2023

Samba Digital, a notable company in the field of sports marketing, revealed its financial results for the year 2023, marked by a considerable increase in its turnover and profitability. Recording an increase of 45% in its turnover and 78% in its net profit compared to the previous year, the company presents a solid operational performance with an operating margin which amounts to 27.1 %, up 4.7 points.

The company has benefited from a notable increase in activity on a global scale, thanks in particular to its successful collaboration with the American Football League and various prestigious football clubs. Samba Digital also invested $1M in artificial intelligence, an initiative which is starting to bear fruit. Development and geographic diversification efforts continue with particular attention paid to Saudi Arabia and the major sporting events of 2024.

The group maintains a solid financial structure, without bank debt, and anticipates a turnover of €10 million for 2024, demonstrating the company's confidence and growth ambitions.