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Savy Agency Wins Netty Award for Best Integrated Campaign With Tuesday Cocktail Club
Savy Agency announced its victory at the 2024 Netty Awards for its branding and design work with Tuesday Cocktail Club. The agency won the top prize in the Best Integrated Campaign category for their ready-to-drink (RTD) cocktails campaign.
Known as "The Best Drink You'll Have All Week," the campaign positions Tuesday Cocktail Club as a premium yet accessible option to enhance everyday moments. It features a user-friendly website with straightforward navigation, informative content, and seamless usability across all devices. Targeted calls to action assist users in learning more and purchasing the products.
The Netty Awards jury values creativity, technical expertise, innovation, and overall campaign effectiveness. Savy Agency's success underscores the effectiveness of its integrated approach in achieving its client's objectives.
Christina Brown, Principal at Savy Agency, praised the team's talent, especially lead designer Kalea Aguon and design director Luisa Benevento, attributing the win to their exceptional work. She also thanked Tuesday Cocktail Club for their trust and collaboration.
R. H.
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