Snipp Interactive Launches Customer Loyalty Programs Worth $1.2MM

VANCOUVER, BC / ACCESSWIRE / July 8, 2024 – Snipp Interactive Inc. ("Snipp") (TSX-V: SPN)(OTC PINK: SNIPF) has announced the launch of loyalty programs for several brands of a prominent FMCG manufacturer in the U.S. The contract's initial value is $1.2MM.

A Senior Director Marketing at the client commented on the decision, praising SnippCARE’s ease of use and robust functionality. The platform was chosen for its ability to scale with brand growth in a complex marketing landscape.

Atul Sabharwal, Snipp’s Founder, expressed satisfaction with the contract win, emphasizing its significance for Snipp’s expansion in the FMCG sector. He highlighted the increasing challenges in customer loyalty and how Snipp's programs can help brands build specific customer connections through active engagement.