Tonies Reports Robust Revenue Growth in Q1 2025

Tonies SE has announced a promising start to 2025 with a net revenue of EUR 97.2 million for the first quarter, reflecting a 22.1% year-over-year increase in constant currency. The revenue boost is attributed to international expansion, particularly in North America and the Rest of the World regions.

North America experienced notable growth, with revenue rising by 42.4% to EUR 39.7 million. The Rest of World region, including the UK, Ireland, and ANZ, saw an impressive surge of 80.9% in revenue. Meanwhile, the DACH region witnessed a slight decline due to changes in Easter timing, with revenue standing at EUR 39.0 million.

Tonieboxes and Tonies figurines saw healthy growth, with nominal revenue increases of 10% and 28.3%, respectively. Despite uncertain global tariff conditions, Tonies remains optimistic about maintaining profitability through strategic market expansion and product innovation.