Trellis Corporation Appoints New Chief Revenue Officer to Lead Growth

Trellis Corporation, an eCommerce Merchandising company based in Ottawa, ON, announced the appointment of Luke McGinnis as the new Chief Revenue Officer (CRO). McGinnis, who has over a decade of experience in eCommerce Marketplaces, will lead the company's efforts in revenue generation and strategic growth initiatives. His previous role was Vice-President of Sales at Pacvue, where he significantly contributed to the company’s growth and successful acquisition by Assembly.

Fahim Sheikh, CEO of Trellis, expressed enthusiasm about McGinnis joining the executive leadership team, highlighting his track record in driving revenue growth and team building. As CRO, McGinnis will oversee sales, marketing, and partnerships, aligning strategies with Trellis' vision and objectives. He aims to leverage the Trellis platform's unique features, such as Advertising, Dynamic Pricing, Product Content, and Promotions, to enhance brand performance on marketplaces.

McGinnis expressed his honor in joining the Trellis team and is eager to collaborate to drive innovation, revenue growth, and maximize customer value. Trellis invites media inquiries and interviews via Lobban Erwin, Media Relations Specialist at seoplus+.