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Valamis Unveils New Brand Identity to Spearhead Global L&D Innovation
Valamis, recognized as a Core Leader on the Fosway 9-Grid™ for Learning Systems, recently unveiled its new brand identity. This major rebranding, announced on April 3, 2024, signifies a pivotal moment in Valamis' development, aligning with the company's evolved product vision, refined strategy, and its dedication to boosting the impact of Learning & Development (L&D) across various industries. Since its previous major rebranding in 2018, Valamis has transitioned from a bespoke software development model to a comprehensive SaaS business approach, reflecting its commitment to innovation, customer success, and a data-driven product philosophy.
The rebranding centers around the idea of "connecting the dots," symbolizing Valamis' goal to bridge the current business needs with future success through data-driven insights and effective L&D. The updated brand features dynamic graphics and a more accessible tone, mirroring Valamis' innovative spirit and aspiration to simplify L&D to enhance its influence. CEO Jussi Hurskainen emphasized that the new brand identity represents the company's ambition and dedication to embracing a non-hierarchical work culture and a customer-centric approach.
With a vision set on empowering continuous learning and development, Valamis aims to demonstrate the business value of L&D initiatives, contributing to organizational success in a rapidly evolving work environment. The company's approach to placing L&D at the core of business strategy is aimed at facilitating sustained growth and competitive advantage for its clients.
R. H.
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