Xebra Brands Initiates RFP for Cannabis Cultivation in Mexico

Xebra Brands Ltd., a notable player in Mexico's cannabis sector, announced the initiation of a Request for Proposal (RFP) process. This aims to establish 5 to 12 agricultural partnerships across Mexico. The goal is to legally cultivate cannabis with federal backing, marking the first such compliant effort in the country.

The RFP process seeks interested agricultural businesses, landowners, and authorities. Key requirements include land suitability, legal readiness, operational history, and environmental responsibility. The initiative will run from June 1, 2025, until August 31, 2025, with partners announced in the fall.

This development highlights Xebra's leadership in the legal cannabis market. Rodrigo Gallardo, Interim CEO, emphasized the potential to transform Mexico's agricultural economy through this federally compliant cannabis initiative.