PRESS RELEASE

from LQR House Inc. (NASDAQ:LQR)

LQR House Partners with Kylix for Viral Content Campaign, Amplifying E-commerce Sales and Entering the $4.67 Billion Global Hangover Cure Market

MIAMI BEACH, FL / ACCESSWIRE / November 22, 2023 / LQR House Inc. (the "Company" or "LQR House") (NASDAQ:LQR), a leading marketing agency specializing in the spirits and beverage industry, is thrilled to announce its new partnership with Kylix ANTE. With the $4.67 billion global hangover cure market on the rise, LQR House is poised to capitalize on this trend by crafting a tailored marketing strategy to showcase Kylix ANTE, an innovative product designed to revolutionize recovery. The viral content generated by LQR House will not only boost awareness but also lead consumers directly to the product's online purchase page at https://cwspirits.com/collections/kylix, providing a direct measurement of ROI on their marketing campaigns.

Kylix ANTE, similar to Jupiter Wellness's Safety Shot, which garnered major attention for its rapid alcohol detoxification properties in the fast-growing hangover remedy market, is designed to help the body break down alcohol faster while aiding in recovery and rehydration. The global hangover cure products market size is expected to reach USD 4.67 billion by 2028, according to a new report by Grand View Research, Inc., expanding at a CAGR of 14.6% from 2021 to 2028.

Kylix ANTE is a groundbreaking product designed to support the normal metabolic function of the liver, providing the essential boost required for those looking to enjoy life to the fullest. Kylix's innovative formula helps individuals bounce back and savor life without the dreaded aftermath of a hangover. Kylix ANTE is specifically engineered to facilitate the removal of toxins from the liver, thereby enhancing the body's ability to process alcohol.

LQR House CEO, Sean Dollinger, emphasized the unique qualities of Kylix ANTE, stating, "This product stands out as a game-changer in the market. It's all about celebrating feeling good and enjoying life without the next-day suffering. Our network of influencers has already begun creating captivating videos explaining how this product has transformed their lives. Given the growing recognition of products like Jupiter Wellness' recovery shot for their similar attributes, we are super excited to be working with Kylix, a brand with years of sales and customer data in this very same industry. Kylix's premium, lifestyle-enhancing product empowers anyone who wishes to have a great night out, free from the worries of the day after. We're thrilled to be a part of this journey."

Follow the viral content journey by exploring the #KylixANTE on TikTok. As LQR House's influencer network continues to create engaging content, you can stay updated and join in on the fun.

About LQR House Inc.

LQR House is a premier marketing agency specializing in the spirits and beverage industry. With an in-depth understanding of market dynamics and an unwavering commitment to innovation, LQR House empowers brands to excel in a fiercely competitive landscape. The company's expertise encompasses brand development, pioneering marketing strategies, and dynamic influencer partnerships, facilitating clients in achieving their objectives and reaching unprecedented heights. Notably, LQR House distinguishes itself by crafting unique and tailored marketing solutions for alcohol brands. Moreover, the company has forged an exclusive partnership with the specialized alcohol beverage e-commerce platform, CWSpirits.com. This strategic collaboration enables LQR House to measure the return on investment (ROI) of its campaigns by directly correlating them with sales, leveraging AI on CWSpirits.com to enhance the customer experience and consistently drive conversions.

About Kylix Life

Kylix Life is driven by a mission to address the age-old issue of hangovers by providing an effective solution. Their flagship product, A.N.T.E., is meticulously crafted to aid in the removal of toxins from the liver, enhancing the body's alcohol processing capabilities. Kylix ANTE has been thoughtfully formulated to support the body's metabolism after alcohol consumption, ensuring you wake up feeling rejuvenated and more like yourself. It actively promotes healthy liver function while replenishing the body's essential needs, ultimately resulting in a more enjoyable post-night-out experience.

Founded by Leone Lobendahn and Kyle Bowler, an MBA and former Army Medic with a sense of purpose derived from multiple tours of duty, Kylix Life was born from the desire to help people evade the dreaded hangover. The vision was clear: establish Kylix Life to make a living while assisting others in skipping the unpleasant side effects of a night out.

Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company's current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Shareholders can identify these forward-looking statements by words or phrases such as "may," "will," "expect," "anticipate," "aim," "estimate," "intend," "plan," "believe," "is/are likely to," "potential," "continue" or other similar expressions. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law. These statements are subject to uncertainties and risks including, but not limited to, the uncertainties related to market conditions and the completion of the initial public offering on the anticipated terms or at all, and other factors discussed in the "Risk Factors" section of the registration statement on Form S-1 filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company's registration statement on Form S-1 and other filings with the SEC. Additional factors are discussed in the Company's filings with the SEC, which are available for review at www.sec.gov.

Investor and Media Contact:
info@lqrhouse.com

SOURCE: LQR House Inc.



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